Discover our mentors in INNOVATION
For our fourth cohort of mentors, we’ve recruited mentors with diverse backgrounds related to INNOVATION, digital and technology.
We’ve regrouped various expertise including content strategy, e-commerce, media, database and content monetization, artificial intelligence, UX, business strategy, digital transformation – functions that enable better strategy and capture the value of innovation. Welcome the mentors of our fourth cohort in INNOVATION.
THIS COHORT IS CLOSED

Anne Lise Pic-Thoorens
Digital Transformation Advisor
DESJARDINS
I LIKE TO DISCUSS OVER…a glass of Givry.
MANTRA: “A person who never made a mistake never tried anything new.” – Albert Einstein

Brent Reynolds
Founder and CEO
PAYSON SOLUTIONS
I LIKE TO DISCUSS OVER… a cold beer from one of Canada’s craft breweries.
MANTRA: Don’t wait.

Carl-Olivier Perras-Beaulieu
Conference Producer
LES AFFAIRES
I LIKE TO DISCUSS OVER…a latte or a gin tonic depending on my mood… and the time of day!
MANTRA: Believe in yourself. Think outside the box.

Catherine Gingras
Marketing Director
BIRON HEALTH GROUP
I LIKE TO DISCUSS OVER…a good latté on a terrasse.
MANTRA: Dare while holding true to your values.

Christine Simard
Head, Communication, Marketing and Digital Strategy
EXO – RÉSEAU DE TRANSPORT MÉTROPOLITAIN
I LIKE TO DISCUSS OVER…a good glass of red wine from Spain or a bowl of latte.
MANTRA: Do what you love and life will give it back.

Émélie Brunet
Vice-President Talent and Ecosystem
MILA, QUEBEC ARTIFICIAL INTELLIGENCE INSTITUTE
I LIKE TO DISCUSS OVER…a coffee… preferably at Café Ricardo.
MANTRA: Always seek to be relevant, in all your actions.

Emmanuelle Rougeot
Senior Advisor - Media Strategy
DESJARDINS
I LIKE TO DISCUSS OVER…a cappuccino from San Simeon or a glass of Sauvignon.
MANTRA: The best things that happen in the corporate world are the result of a team effort and not the work of just one man.

Ève Larichelière
Lead UX Designer
VALTECH CANADA
I LIKE TO DISCUSS OVER…a good cup of coffee or a glass of wine.
MANTRA: Humans are at the center of it all, and everything is connected.

Fauve Doucet
VP mPlatform, Strategy & Innovation
GROUPM
I LIKE TO DISCUSS OVER…an Aperol Spritz (which I love!)
MANTRA: Nothing happens for nothing.

Fouad Farès
Founder and CEO
MINDSMASTER CANADA INC.
I LIKE TO DISCUSS OVER…an espresso or a cappuccino with almond milk.
MANTRA: My motivation every morning is to learn something new thing every day without forgetting “when you hit the bottom, the only way to go is UP!”

François Poulin
Director Communications and Interactive Media
TOURISME MONTRÉAL
I LIKE TO DISCUSS OVER…a good IPA (love this), or in the company of good friends, I’ll bring out old Bourgogne.
MANTRA: Take change by the hand before it takes you by the throat (Winston Churchill).

Guillaume Marcoux
Head of Data Monetization, BI and Strategy
TC TRANSCONTINENTAL
I LIKE TO DISCUSS OVER…a cool glass of Chardonnay and a few olives!
MANTRA: Work hard, Play hard!

Ilham Lmissaoui
Senior Advisor, Digital Interaction Department
DESJARDINS
I LIKE TO DISCUSS OVER…a glass of water with violet syrup from Toulouse.
MANTRA: “I like things to happen. And if they don’t happen, I like to make them happen.” – Winston Churchill

Isabelle Maheux
Entrepreneur - Digital Expert - Strategic Thinker
ISABELLEMAHEUX.CA
I LIKE TO DISCUSS OVER…a good early morning coffee; it creates amazing opportunities throughout the day!
MANTRA: Nothing is lost, nothing is created, everything is transformed (even our business DNA!)(Adapted quote by Antoine Lavoisier)

Jean-Sébastien Charest
Senior Director, Desjardins Digital
DESJARDINS
I LIKE TO DISCUSS OVER…a good cup of coffee.
MANTRA: “It doesn’t make sense to hire smart people and then tell them what to do, we hire smart people so they can tell us what to do.” ― Steve Jobs

Jonathan Gendreau
Vice President Marketing and Digital Strategy
BMR GROUP
I LIKE TO DISCUSS OVER…a beer from a local microbrewery or a good glass of wine.
MANTRA: Quite simply, a leader is never negative. He seeks solutions.

Karine Charbonneau
Director, Omnichannel Strategy and Content
TVA PUBLICATIONS SUR MESURE
I LIKE TO DISCUSS OVER… a good chaï tea (but not latte, just hot water and tea) or a chilled glass of Sancerre (oh, and wouldn’t it be nice to do that on a sun-filled terrace?)
MANTRA: I am enough. I continue to grow. I have the courage to be vulnerable.

Karine Vincent
Director, Digital Products
FRANK AND OAK
I LIKE TO DISCUSS OVER…a latte or, after 5PM, a kir.
MANTRA: Lots of passion, a good dose of pleasure, an ounce humility, and an acute ability to listen.

Lavinia Botez
Consultant, Digital Content
CONTENU LB
I LIKE TO DISCUSS OVER…a light glass of wine and a plate of charcuterie.
MANTRA: Always go above and beyond, question yourself, and mostly read, read more and about everything.

Line Atallah
Vice-President, Marketing
KEATEXT
I LIKE TO DISCUSS OVER…a bowl of matcha tea from Camellia Sinensis (and a few Japanese desserts on the side!)
MANTRA: Failure is the foundation of success.

Marie-Josée Lachance
Digital Media Producer
ENTREPRENEUR
I LIKE TO DISCUSS OVER…a good coffee or tea.
MANTRA: Keep learning and evolving.

Martin Céré
Vice President, Digital and CRM
CIRQUE DU SOLEIL
I LIKE TO DISCUSS OVER…a nice craft beer on a cool terrasse.
MANTRA: If you go to bat you can strike out, but you can also hit a home run.

Martin Husar
Lead, Digital Innovation
SANOFI CANADA
I LIKE TO DISCUSS OVER…a Mandy’s salad.
MANTRA: Embrace change, and never stop learning.

Mélanie Beland
Business Development Manager eCommerce
CANADA POSTS
I LIKE TO DISCUSS OVER… glass of red, from Spain or Portugal (my two favourite).
MANTRA: Nothing is too complicated. Nothing is impossible when we are passionate about what we do!

Melanie Roth
Marketing Leader - Retail Banking
NATIONAL BANK OF CANADA
I LIKE TO DISCUSS OVER… a good latte or a glass of white wine!
MANTRA: Shoot for the Moon. Even if you miss, you’ll land among the stars.

Mike Sherman
Director of Media and Analytics
L’ORÉAL CANADA
I LIKE TO DISCUSS OVER… a strong cappuccino, or a martini.
MANTRA: Don’t look back. That’s not where you’re going.

Nadia Seraiocco
Professor, Journalist and Guest Speaker
ENTREPRENEUR
I LIKE TO DISCUSS OVER…a glass of wine while discussing the future of digital media.
MANTRA: If we can imagine it, someone is in the process of inventing it.

Naomi Goldapple
Director of Industry Solutions
ELEMENT AI
I LIKE TO DISCUSS OVER… a decaf latte at any time of day.
MANTRA: Feel the fear and do it anyways. smile often.

Olivier Nauleau
Vice-President, Business Intelligence
CAA-QUEBEC
I LIKE TO DISCUSS OVER…a matcha tea or an IPA beer (depending on the time of day).
MANTRA: Everyone knew it was impossible, then came along a fool who did not know it, but still did it (Pagnol)

Olivier Thellend
Marketing & Customer Experience
FREELANCE
I LIKE TO DISCUSS OVER … a macchiato in the morning and a glass of white wine in the evening.
MANTRA: Improving your skills brings you closer to your dreams, while authenticity and loyalty invite others to help you achieving them.

Pascale Audette
CEO / General Manager
CAREBOOK TECHNOLOGIES INC.
I LIKE TO DISCUSS OVER… a good and creamy cappuccino, no sugar..
MANTRA: Whatever happens, respect yourself and the people around you.

Yann Rezé
Senior Advisor, Digital Capacity – PhD Artificial Intelligence
DESJARDINS
I LIKE TO DISCUSS OVER…a glass of sulfite free wine or a cold beer.
MANTRA: Act. Never accept the status quo.

Youni Shabah
Director Transformation Projects
CANADIAN BROADCASTING CORPORATION
I LIKE TO DISCUSS OVER… a flat white or a cortado.
MANTRA: Anything is possible to those who believe.



